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Vichare Masala

Vichare Masala, now a leading name in the spice collections of Gujarat, has been providing traditional taste and authentic quality of Indian spices since 1973.

Our Mission – To promote brand awareness and make it a household name in the kitchens of Gujarat.

Our Solution – When a brand produces top quality, its hard work requires acknowledgment too. Keeping this in mind, we aimed at Vichare Masala’s rebranding by analysing its target audience and social media management. We also created digital ad films to make the brand more engaging.

Our Strategy – Integrated Marketing Communication: rebranding, audience analysis, advertising, marketing, sales promotion, business development, media plan, and Social Media Marketing.

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